Is this a good idea?
You’ll know whether your marketing idea is a good one when you see the results. Before then, you can make an educated guess, based on expert advice, or your friends’ experiences, but you don’t really know. What works for your friend or another professional in the field may not be a good choice for your business. Your people may have different needs and preferences. You may not have the same skills, or the same resources. Your business model and the ecosystem it is part of may be different. Or maybe... Read The Rest →
